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One Show Interactive 10 (Advertising's Best Interactive and New Media #10)
One Show Interactive 10 (Advertising's Best Interactive and New Media #10)
저자 : Carpio, Audrey N. (EDT)|Edwards, Tiffany (CON)
출판사 : Quayside
출판년 : 2008
ISBN : 9780929837321

책소개

Interactive advertising and new media have come a long way from simple pop-up ads and banners. Among the winners in this yearAEs 2007 One Show Interactive Awards, youAEll find work that inspires, entertains, and continually pushes the boundary between the real and virtual realms.One Show Interactive, Volume Xshowcases the best of this past yearAEs winners from around the world. Featuring an all-new format, this latest edition includes more in-depth analyses of the Pencil-winning work, more descriptions, and a new look. With more than 1,200 four-color images in a lush package,One Show Interactive, Volume Xis an important reference source for creatives, producers, and students alike. Categories covered include e-commerce, corporate image, direct marketing, self-promotion, and more.In-depth text featuring interviews with the creatives makes it a great educational resource Lavishly produced in four-color paperback format with flaps
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