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Enterprise marketing management : the new science of marketing
Enterprise marketing management : the new science of marketing
- 자료유형
- 양서단행본
- 언어부호
- 본문언어 - eng
- DDC
- 658.8-22
- 청구기호
- 658.8 S967e
- 저자명
- Sutton, Dave , 1963-
- 서명/저자
- Enterprise marketing management : the new science of marketing / Dave Sutton and Tom Klein
- 발행사항
- Hoboken, NJ : J Wiley & Son, c2003
- 형태사항
- xvi, 224 p : ill., map ; 24 cm
- 서지주기
- Includes index.
- 일반주제명
- Marketing Management
- 기타저자
- Klein, Tom , 1965-
- 가격
- 기증\42670
- Control Number
- bwcl:70241
