1
Bearden, William O.
| SAGE |
2011
2
Kim, W. Chan.
| Harvard Business School Press |
2005
3
Shook, Robert L.
| John Wiley & Sons |
2003
4
Bly, Robert W.
| Wiley |
2003
5
7
Rivkin, Steve
| John Wiley & Sons |
2002
8
Warrillow, John
| John Wiley & Sons |
2002
9
10
Wilson, Ralph F.
| Wiley |
2002
소트
구분
자료유형
저자
출판사
- American Marketing Association (10+)
- John Wiley & Sons (4+)
- Harvard Business School Press (2+)
- Wiley (2+)
- E Elgar Pub (1+)
출판년도
언어