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Making markets : how firms can design and profit from online auctions and exchanges
Making markets : how firms can design and profit from online auctions and exchanges
- 자료유형
- 양서단행본
- 언어부호
- 본문언어 - eng
- DDC
- 658.84-22
- 청구기호
- 658.84 K15m
- 저자명
- Kambil, Ajit , 1962-
- 서명/저자
- Making markets : how firms can design and profit from online auctions and exchanges / Ajit Kambil ; Eric van Heck
- 발행사항
- Boston : Harvard Business School Press, 2002
- 형태사항
- xii, 224 p ; 24 cm
- 서지주기
- Includes bibliographical references and index.
- 일반주제명
- Internet marketing
- 일반주제명
- Internet auctions
- 일반주제명
- Industrial marketing
- 일반주제명
- Marketing Computer programs
- 일반주제명
- Electronic commerce
- 기타저자
- Heck, E. van.
- 가격
- 기증\43630
- Control Number
- bwcl:69047
