| 1 |
Reverse Innovation: Create Far from Home, Win Everywhere2014 1 Edited by Govindarajan, V. and Tr
Reverse innovation, Marketing, Knowledge management, Business, Phenomenon, Globe, Emerging markets, Elite, Developing country, Busin
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| 2 |
Winning the Story Wars2014 1 Jonah Sachs Winning the Story Wars Boston, MA Harvard Business Revi
Marketing mishaps, Storytelling, Myths, Brand values, Political science, Mythology, Marketing, Advertising
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| 3 |
The Little Black Book of Innovation2013 6 Scott D. Anthony The Little Black Book of Innovation B
Media studies, Management, Business, Black book
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| 4 |
Govindarajan, V., Trimble, C., Reverse Innovation: Create Far from Home, Win Everywhere, Harvard
Target audience, Reverse innovation, Order (exchange), Multinational corporation, Marketing, Jugaad, Glocalization, Emerging markets
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| 5 |
Frontiers in Social Innovation: The Essential Handbook for Creating, Deploying, and Sustaining C
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| 6 |
Frontiers in Social Innovation: The Essential Handbook for Creating, Deploying, and Sustaining C
R&D ManagementEarly View Book Review Frontiers in Social Innovation: The Essential Handbook for Creating, Deploying, and Sustaining Cr
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| 7 |
Frontiers in Social Innovation: The Essential Handbook for Creating, Deploying, and Sustaining C
R&D ManagementEarly View Book Review Frontiers in Social Innovation: The Essential Handbook for Creating, Deploying, and Sustaining Cr
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| 8 |
Frontiers in Social Innovation: The Essential Handbook for Creating, Deploying, and Sustaining C
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| 9 |
Todd J. Pittinsky. Us + Them: Tapping the Positive Power of Difference. Boston, MA: Harvard Busi
Tapping, Psychology, Positive power, Management, Law and economics, Business Review
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| 10 |
Book Review: Glass Half Broken: Shattering the Barriers that Still Hold Women Back at Work, Coll
No abstract available
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